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  • Networking and insights on the agenda during meetup for SaaS professionals at Mynewsdesk

    Mynewsdesk recently hosted an exclusive meetup for professionals in the B2B SaaS industry, featuring a CEO-network workshop and a mingling session. The event provided a unique opportunity for knowledge-sharing and collaboration within the SaaS community. Highlights included an interview with Mynewsdesk's CEO and discussions on the evolving role of PR in the digital age.

  • These are the winners in this year’s Nordic PR Awards

    For over a decade, Mynewsdesk has organised the Nordic PR Awards, to celebrate organisations who have succeeded in their PR work over the past year. Yesterday, during the annual gala at the Nordic Light Hotel in Stockholm, this year's winners were announced.

  • Mynewsdesk is investing in expansion - brings on a new CCO

    Mynewsdesk is focusing on expansion and is proud to announce the appointment of Charlotte Eriksson as the new Chief Commercial Officer (CCO). With her extensive background in business expansion, Charlotte Eriksson will help strengthen Mynewsdesk's growth and establish the company in new markets outside the Nordic region. "We are in an exciting position right now as a company and I am convinced th

  • How to write press releases with AI – from idea to execution

    It is not even a year since AI came into the PR and communication industry with a big bang, but we are already seeing the growing importance of AI in communication departments, perhaps especially when it comes to content production. Let’s take a closer look at how AI can help automate and improve different aspects of the process of writing.

  • The power of PR

    PR is the art of storytelling, a craft that can transform perceptions, build trust, and drive meaningful connections. It's about more than just creating headlines; it's about creating experiences, shaping narratives, and engaging with audiences in authentic and compelling ways.

  • What's the purpose of purposeful PR?

    Never before have brands communicated so much about sustainability and purpose. And never so poorly. Consumers have never been more confused about what is actually what in brands sustainability communication.* The term purpose driven is used to the extent of losing its own purpose. So is there any reason to keep going?

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