Mynewsdesk

Online newsroom sales boost agency's revenues by 30%

12 September 2014 08:00

Deski, one of the biggest PR agencies in Finland, has seen revenues increase by more than 30% as a result of reselling Mynewsdesk's online newsroom technology over the last two years.

Panasonic's Mynewsdesk newsroom is shortlisted for the Digital Impact Awards

11 September 2014 12:04

Mynewsdesk is delighted to announce that their customer, Panasonic, has had their UK online newsroom shortlisted in the “Best Use of Digital to aid Media Relations” category at the Digital Impact Awards.

Dmexco launches exclusive online content hub in partnership with Mynewsdesk

10 September 2014 09:31

Dmexco, the international leading exposition and conference for the digital economy, launch “The River of News” an exclusive online content hub created by their media partner, Mynewsdesk, the world’s leading provider of online newsroom technology.

5 minutes with Vikki Chowney on embracing disruption in PR and Comms

3 September 2014 11:00

We caught up with Vikki Chowney, Head of Agency at newly formed social agency, Things With Wings (a TMW and Nelson Bostock Group partnership). With experience across marketing, PR and digital communications, we were keen to find out just what Vikki's doing to embrace disruption and consolidation in the industry...

L'Oréal builds a media house with Mynewsdesk

2 September 2014 10:09

We met up with Cathrine Stabel, PR and Corporate Communications Manager for L'Oréal Norway, to find out how their Mynewsdesk online newsroom is supporting their storytelling strategy.

VisitScotland launches new online newsroom to promote over 900 events across Scotland

26 August 2014 10:02

VisitScotland launches new all-in-one brand newsroom and multimedia public relations platform. Scotland’s national tourism organisation has partnered with PR technology pioneer, Mynewsdesk, to better support their corporate and consumer PR service for UK and international journalists.

Does native advertising have a future?

14 August 2014 12:19

Marketing trends come and go, either evolving into tried-and-tested practices or disappearing in a sea of toe-curling buzzwords (QR codes, anyone?). Few break into the mainstream beyond our little marketing & communications realm but this is exactly what happened last week.

5 minutes with Deirdre Breakenridge on FutureComms

6 August 2014 11:59

We caught up with Deirdre Breakenridge (Adjunct Professor, Marketing & Public Relations, New York University) at our #FutureComms14 event. She shared her thoughts on the PR landscape, specifically the influence of technology on the evolution of PR, communications and marketing.

Top of the PR pops: July highlights

4 August 2014 08:00

Summer has been packed with sporting events (World Cup, the Commonwealth Games, Tour de France, to name but a few) music festivals and all imaginable kinds of happenings. Despite making the most of beer gardens, supporting their favourite athletes and catching some rays, PR and comms professionals around the world have been busy. Here are some campaigns and events that caught our attention!