Panasonic's Mynewsdesk newsroom is shortlisted for the Digital Impact Awards

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Panasonic's Mynewsdesk newsroom is shortlisted for the Digital Impact Awards

Communicate Magazine has announced that Panasonic's UK newsroom, powered by Mynewsdesk, has been shortlisted in the “Best Use of Digital to aid Media Relations” category at the Digital Impact Awards. 

The awards - run by Communicate magazine - are a celebration of the best digital communications and reward companies who approach digital platforms in an innovative way. 

Panasonic launched their Mynewsdesk online newsroom in 2013 as part of the Panasonic UK website relaunch and has seen visitor numbers steadily grow over the past 12 months.

Their newsroom is a multimedia hub from which journalists, bloggers and stakeholders can easily access the latest news, blogs, images, info-graphics and videos to create stories. 

Viewing, downloading and sharing content is simple, the newsroom’s responsive design allows for a slick mobile and tablet user experience. It acts as a content hub, feeding real-time updates from their Twitter and Facebook pages; their company stories and social projects, product launches and live events - in to one engaging and interactive space.

The judges – made up of leading digital communicators and experts – will announce the winners on October 21st at a ceremony in London. Other companies shortlisted in the category include Adidas and Centrica.

Visit Panasonic's newsroom.

For more information, visit http://www.digitalimpactawards.com/shortlist/

Communicate (UK) is a monthly magazine serving the needs of those charged with communicating their corporate brand. 

http://www.communicatemagazine.co.uk/


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Mynewsdesk helps companies create awareness, find the right audience and build strong relationships.

By providing a user-friendly online solution, Mynewsdesk simplifies and streamlines the publishing, distribution and measuring of your PR and communication efforts. All in one digital place. By consolidating all aspects of PR in one platform, brand and media monitoring is also made easy, helping companies track their engagement over time .

Mynewsdesk has 1.6 million unique visitors monthly and publishes 80,000 news stories per year. Over 4,000 companies across the globe trust Mynewsdesk’s platform to improve their PR efforts and 70% gain media uptake on their news.

Find out more at: www.mynewsdesk.com

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