Topics: PR, Communication

  • Reading tips for the summer

    During the glorious days of summer, you finally have the time to get inspired or learn something new in peace and quiet. We have put together a list for you with interesting articles and podcasts.

  • Your communication doesn’t have to go on holiday

    No matter how nice it is with beach days and barbeque evenings, summer is also a challenging time for marketers and communicators. This is why we’ve summarized some points to make the important to do:s of summer easier.

  • Nordic Digital PR Awards: The creative winners of 2020!

    Creativity, a surge in visual content and new concepts. Something good came out of the strangeness of 2020 and we could enjoy a lot of creative and effective PR. Mynewsdesk wants to celebrate great PR by recognising and celebrating the best Nordic communicators, and proudly present the seven winners of Nordic Digital PR Awards.

  • Management changes at Mynewsdesk AB

    ​Louise Barnekow, Mynewsdesk’s Chief Product Officer, has been appointed interim CEO of the company. Mattias Malmström, who has served as CEO since 2015, has decided to leave Mynewsdesk to pursue new career opportunities. The changes are effective as of today.

  • Mynewsdesk proudly presents... The new Image Handler

    A picture is worth a thousand words. Here at Mynewsdesk we often encourage you, our customers, to make your stories come alive by using a lot of images. To further help you stay on top of your game, Mynewsdesk has now made it even easier for you to handle them. For the creation of those captivating stories, a faster, and more fluent Image Handling is now a reality!

  • Mynewsdesk Helps Solar Weekend Tune In With Journalists (VIDEO)

    Taking care of festival communications means kick-ass project management. Over the course of the weekend, the whole team is working flat-out writing news stories and press releases, interviewing artists, organising photo sessions and updating social media channels.

  • How do you manage your Influencer Relations?

    “Influencer” is used everywhere in communications and has become short-hand for describing valuable relationships. But what does an influencer mean to your brand? Who and how many influencers are talking about you? How do you measure the value of influence? Fill in this quick survey and you will be adding to the insights we're gathering from hundreds of communicators!

  • Online event: Rise of the Brand Newsroom

    It’s an exciting time to be a communicator. Technology and audiences are pushing communicators to go further with their digital PR. Storytelling, content strategy and brand newsrooms are key trends - or buzzwords - shaping PR and marketing today. As such, an effective online newsroom is no longer a nice-to-have, simply a must.

  • PR and marketing tips for small businesses

    Dee Blick is the director of Marketing Gym as well as a writer, blogger and fellow of the Chartered Institute of Marketing. She gives her advice on marketing and PR for small businesses.

  • How we used Vine to create a buzz at exhibitions

    This week the Mynewsdesk team was very busy attending both the Digital Marketing Show and the CIPR's Public Relations Show. Here is how we got into the spirit of the events and used Vine to create a bit of a buzz.

  • What happened when Mynewsdesk went to CIPR's PR Show?

    Mynewsdesk is committed to giving PR pros the best tools to help them throughout their working day and improve the effectiveness of their comms. So we pulled together a little PR campaign which ran throughout the course of the CIPR's first Public Relations Show. Here is what happened…

  • Could killing the press release harm the storytelling process?

    Ashley Brown, Coca-Cola’s global director of digital communications and social media, recently said he was on a mission “to kill the press release”. But we should pause for a minute before we put the press release to the sword once and for all. We need to ask: what do journalists want?

  • You deserve better!

    Throughout the duration of the PR Show tweet @mynewsdesk_uk using #ideservebetter, telling us what you believe you deserve better of, and we may surprise you!

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