Topics: Media, Communication

  • Challenging the Gender Gap in PR

    As it's International Women's Day I wanted to ask one of my female PR role models, Sara Robinson the Managing Director of Cake Communications, about her experience as a women in the PR industry, her thoughts on why this gender gap exists and her advice for women looking to start their own agency.

  • Analytics on Mynewsdesk just got better

    Fuelled by a desire to give our customers first-rate insights and intelligence into how successful their PR activities are, Mynewsdesk’s team of designers and developers have worked tirelessly to deliver statistics that are more accurate and effectively presented.

  • Highlights from the Social PR Strategies Summit

    Last week the Social PR Strategies Summit brought together leading experts in the PR and media industry to discuss how the social media can be fully integrated into your communications strategy, measure its effectiveness and better your engagement with key stakeholders and the media.

  • 10 steps for building the perfect brand newsroom

    Don’t let Felix Baumgartner distract you. Granted that’s not an easy task given Baumgartner’s high-octane, thrill-seeking of choice is to travel to the edge of space in a balloon-powered capsule before jumping out of it.

  • Top of the PR pops: January highlights

    It’s a truth universally acknowledged that January is by far the worst month of the year. Thankfully it has flown by in a flash and there have been plenty of things happening in the world of PR, social media and digital comms to keep us entertained…

  • The rise of the brand newsroom

    Our latest white paper tells the story of how the brand newsroom approach has taken hold of the communications industry and more importantly, explains how you can work like this too.

  • Mynewsdesk tunes up Shazam's digital comms

    We caught up with Shazam's PR Manager, Rica Squires, to find out how their Mynewsdesk online newsroom and PR platform has enhanced their digital comms.

  • How are changes in digital PR affecting your job?

    We want to hear how in-house communicators are tackling the difficulties of digital PR today. Take our 5 mins survey to be in with the chance of winning an iPad mini with retina display.

  • Ensuring your business is social in 2014

    Just because you say you are on the likes of Twitter, Facebook and Pinterest and may have links to these channels on your website, does not mean that you are in fact a ‘social’ business. David Taylor, social media trainer, consultant and author, gives his advice on transforming your organisation into a social business.

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