Mynewsdesk

Measuring Digital PR – Part 1: Why Measure?

27 October 2011 17:32

Why do we measure communications performance? To justify our work to our boss? To justify our work to the client? To win awards? To win future work?

The PR Week Awards and the Importance of Being Fredrik

27 October 2011 09:35

So. The Mynewdesk London crew finally made it to the Oscars of PR. In the words of one of our Swedish counterparts- BAM! It seems only fitting that on Tuesday night, the company that is turning digital PR on its head was to witness an equally improbable feat: Alistair Campbell taking the blame for something.

Mynewsdesk broadens its PR and brand engagement platform

24 October 2011 09:00

Mynewsdesk now offers companies a smarter way to identify, engage, and build relationships with its key influencers online. Around 3500 clients can already use this feature today and see what is said about them in social media and editorial websites.

Rob Shoesmith and the iPhone5 experiment.

13 October 2011 15:10

Ex-bin man Rob has taken the marketing and PR world by storm since announcing he would be camping outside the Apple store in Covent Garden for the new iPhone.

Mynewsday – a day dedicated to engagement in digital and social channels

11 October 2011 20:30

When the Spring sun was at its brightest, we decided on a day to lighten up the inevitable Autumn. A whole day dedicated to engagement in digital and social channels. Sounds great, doesn’t it?

P R The Champions!

28 September 2011 20:46

What's the perfect song for PR people?

Mynewsdesk presents a new design

26 September 2011 10:10

Mynewsdesk debuts its new and improved design. The new design will make using Mynewsdesk even easier and more effective for our customers.

Mynewsdesk set to simplify digital PR in the UK with the launch of their London office

19 September 2011 07:40

From Stockholm, Skype transformed the telecoms industry and Spotify transformed the music industry. Now Mynewsdesk, Sweden’s leading web service for communicators, marketers and their stakeholders takes digital PR in the UK to another level with the launch of a London office.