News - 24 April 2015 08:10

Chocolate and newsrooms boost Sick Children's Trust's fundraising

Everyone loves chocolate. And The Sick Children's Trust knows this.

Raising funds for maintaining ‘Home from Home’ accommodation for families with sick children, The Big Chocolate Tea Party definitely appeals to our sweet tooth!

PR Manager Lizzie D'Angelo discusses how their Big Chocolate Tea Party has managed to attract industry influencers such as chocolatier Paul A Young, and other chocolatey-celebs, to join the movement - and explains how their newsroom has helped them in fundraising and finding new audiences.

Learn more about their delicious PR campaign here:

Topics

Media, Communication

Contacts

Press Officer

Press contact Media inquires press@mynewsdesk.com

Adam Karseland

Press contact Press contact adam.karseland@mynewsdesk.com +46 79-075 64 25

Metropolitan Police Service Launch Online Press Office

The Metropolitan Police Service has launched a new online press office with Mynewsdesk to help streamline their communications with the media and general public. The Met, who operates the UK’s busiest press office, has partnered with PR technology pioneer, Mynewsdesk, to help better support the delivery of their broadcast messaging and simplify their communications workflow.

13 April 2015 13:30

From blanketing to targeted comms: newsroom strategy helps Neopost find relevant audiences

Claire Dodds, Marketing Communications Manager at Neopost Ltd, tells how Mynewsdesk has helped her to reach the right audiences, encourage web visits and raise Neopost's brand awareness.

12 June 2015 11:29

Video: How has an online newsroom helped SportsAid tell their story?

SportsAid helps young disabled and non-disabled athletes to achieve their ambitions. Before Mynewsdesk, SportsAid didn't have a media centre - they relied on their own website and separate channels. Using an online newsroom has changed things a lot.

18 September 2015 12:51

Mynewsdesk Helps Solar Weekend Tune In With Journalists (VIDEO)

Taking care of festival communications means kick-ass project management. Over the course of the weekend, the whole team is working flat-out writing news stories and press releases, interviewing artists, organising photo sessions and updating social media channels.

15 October 2015 10:30

[Video] How A #BrandNewsroom Boosted Orkla Foods Finland’s SEO & Comms Strategy

14 food brands, one communicator. Emma Vironmäki, Comms and CSR Manager of Orkla Foods Finland, shares how a Mynewsdesk newsroom enables her to take care of 14 food brand’s comms activities from one place.

27 October 2015 09:59

(Video) How a social enterprise made the most of their Kickstarter campaign - Case Cafe Art

Cafe Art, a social enterprise, helps homeless people connect with society through art. Director Paul Ryan shares how they managed to make the most of the overwhelming media attention lead by a massively successful Kickstarter campaign.

9 November 2015 15:25

[Video] How A #BrandNewsroom Streamlined SAP's Comms

Through adopting Mynewsdesk's brand newsroom approach, SAP has strengthened their communications strategy considerably. Director of Integrated Communications, Susanne Kapfer, explains...

2 June 2015 12:18

Mynewsdesk Bootcamp

We’re launching a brand new programme: Mynewsdesk Bootcamp! Become a Mynewsdesk superuser with our series of workshops and sessions which will cover the newsroom basics, setting and analysing KPIs, syncing Google Analytics and AdWords and much much more!

9 September 2015 14:39

Peugeot: Driving Web Traffic With Mynewsdesk

Hanne Sørensen, PR manager of Peugeot Denmark, describes the role Mynewsdesk plays in the company's content distribution...

9 March 2016 17:12

3 Ways Digital PR is Helping Charities Raise Funds

PR has come a long way since the days of churning out press releases on the wire. Today, PR professionals in the charity sector must utilise a range of social media channels, create more content, liaise with journalists, bloggers and potential influencers, and continually tell their brand stories. Here are just a few ways the online space is helping charities reach their fundraising goals.

27 July 2016 08:53

How V.Group Is Using Mynewsdesk To Create Dialogue With Shipping Industry Stakeholders

Yvonne Harley, recently joined V.Group as their Head of Comms and the first thing she did was source a newsroom solution – somewhere that would allow her the ability to not only distribute press releases and manage contacts but also engage stakeholders and audiences in V.Group’s rich content offering

13 September 2016 10:40

Agency Helps Client Go Global With Mynewsdesk

Annette Spanggaard, of By Spanggaard Agency has worked with her clients and Mynewsdesk for a number of years now, so when her client, furniture company Montana, were looking to increase their global presence, Annette recommended Mynewsdesk.

23 September 2016 14:14

Stroke Association's Anil Ranchod On Charity's PR Challenges

Ahead of our breakfast seminar, Confronting Charity's PR Challenges, we caught-up with Anil Ranchod, Stroke Association's Deputy Director of PR & Comms. Here's what Anil had to say about the state of charity PR and the challenges he and his team face...

25 May 2017 10:05

[Video] How London Midland Use Mynewsdesk For Their Digital PR & Comms

Francis Thomas, Head of Corporate Affairs at London Midland, shares his experiences of using Mynewsdesk's PR and communications solution to prevent potential crises, communicate with customers effectively and analyse their content's performance - from any device!

30 May 2017 08:30

[Video] How UKBJJA Uses Mynewsdesk To Create Content, Reach Media & Gain Coverage

Kat Hill, CEO of UKBJJA, explains how her team uses Mynewsdesk's digital PR and comms solution to create content, reach the media and gain coverage.