Topics: Media, Communication

  • Top of the PR Pops: 2015's Best Bits

    From the stars of social media to the campaigns that caused a stir, we take a look at our favourite stunts and ads from 2015.

  • 7 New Year's Resolutions For Your #BrandNewsroom

    As the festivities fade and the dust settles on another year, many of us have vowed to better ourselves over the coming months. But what if we were to extend these new year's resolutions to simplify yet vastly improve our workflow? To help boost your communications, content and coverage, here are my 7 recommended #BrandNewsroom resolutions to help you get started in 2016...

  • Merry Christmas from Mynewsdesk

    From all of us here at Mynewsdesk, we'd like to wish you, our wonderful customers, a very Merry Christmas & a Happy New Year!

  • [Infographic] The #DigitalPR Challenge

    PR, communications and marketing managers are under increasing pressure to deliver but are still not seen as contributing to business growth, according to the second Digital PR: from challenges and opportunities survey report. PR technology and newsroom specialists, Mynewsdesk, surveyed 1231 PR, communications and marketing professionals in July 2015.

  • Top of the PR Pops: November

    'Twas the month before Christmas and all of the brands had sparkly campaigns and 2016 plans! From the King of Christmas (John Lewis, who else?!) to Mattel and smaller names in the game, here are some of the things that have got us talking over the last month...​

  • KPIs Matter: How Can A #BrandNewsroom Help?

    The words "measurement" and "KPIs" seem to be dominating the PR and comms space these days, but do any of us really know why we're measuring our work and what we should be reporting on? Here's my quick guide to getting to know your KPIs and what you can learn from them...

  • Mynewsdesk Wins Gold & Silver At Spinn Awards

    Last night, hundreds of PR professionals, agencies and clients gathered at the magnificent Nordic Museum in Stockholm to compete for this year's best PR campaigns. Mynewsdesk, along with Edelman Deportivo, was nominated for "B2B of The Year" and "Content Marketing of The Year". And guess what...we only went and walked away with silver and gold!

  • Get to know our new features

    ​Here at Mynewsdesk, we strive to ensure your communications is at its best. We focus on constantly improving our platform and make frequent updates to improve your user experience and bolster the strength of your newsroom.

  • [Video] How A #BrandNewsroom Streamlined SAP's Comms

    Through adopting Mynewsdesk's brand newsroom approach, SAP has strengthened their communications strategy considerably. Director of Integrated Communications, Susanne Kapfer, explains...

  • 5 SEO Boosting #BrandNewsroom Tips

    SEO is important - we get it! But with the rules always changing, it can be hard to keep abreast of what's good optimisation etiquette and what's not. A brand newsroom can help you keep-up with Google's game and take your naturally optimised content to the next level. Here's my advice...

  • Mynewsdesk Nominated For Two Spinn Awards

    ​Mynewsdesk’s internet-breaking campaign, Mynewsdesk Now, has been honoured with two nominations at Spinn – Sweden’s most renowned PR awards ceremony. And to say we’re pretty chuffed would be the biggest understatement of the year!

  • Top of the PR Pops: October

    Boo! October is a month packed full of events and we've unearthed some of the the most spooktacular campaigns from the world of PR and marketing. Check 'em out...

  • Where O2 Went Wrong With The Rugby World Cup

    ​As any rugby fan will know all too well, after just four matches England made a dramatic exit from the Rugby World Cup 2015. And while this was disappointing for England fans, it has also significantly impacted other key stakeholders - the sponsors.

  • Bootcamp #7: Google Analytics - BONUS SESSION

    We have completed our first bootcamp series; six sessions jam-packed with content creativity, newsroom best practice and knowledge overload. We hope you have enjoyed it and cannot wait until we have another round...BUT WAIT...THERE IS MORE!!!

  • #FC15: Alex Myers On PR, Content & Creating A Team For The Future

    Alex Myers, ‎Founder and Managing Director at Manifest London and Manifest New York, was speaking at the biggest PR & communications event in the UK, FutureComms15. Here's what he had to say on the difference between PR and content, creating a team for the future and his greatest achievements in the industry... Watch the full interview here:

  • 4 Ways To Use Images In Your #BrandNewsroom

    By 2018, video will account for 2/3 of mobile usage, meaning visual assets are now more important than ever. And the same applies for content and press releases; images and videos are a great way to catch the eye of the journalists, increase time spent on page and up your click-through rates.

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