News - 29 March 2017 10:50

How To Use Monitoring - Free eBook

Media monitoring is an essential part of every PR and communicator's roles. Why? Because, without knowing what's being said about you and your competitors or how your campaigns are performing, how are you supposed to succeed?

Meaningful communication starts with listening, but to monitor effectively, you need a structure in place. Our 2017 guide, The PR Workflow, will give you practical advice on how to:

Discover what's being said about your brand
Understand what, where and when to monitor
Determine which sources you should monitor
Evaluate the success of your campaigns

Download Handbook 1 of the PR Workflow series, today!

Topics

Media, Communication

Contacts

Press Officer

Press contact Media inquires press@mynewsdesk.com

Adam Karseland

Press contact Press contact adam.karseland@mynewsdesk.com +46 79-075 64 25

How To Measure Your PR [Free eBook]

Without measuring your PR, it's impossible to assess the impact and success of your efforts and optimise accordingly.

7 February 2017 08:27

How To Choose The Right PR Tools For Your Business Goals

Mastering one technology is a challenge, particularly given their ever-changing nature. But becoming proficient with many technology tools is near impossible, even if you devote all your time to learning them! Let’s have a look at this simple 5-step formula to pick the tech tool that is right for you.

15 March 2017 10:25

What Does The Future of PR Look Like?

According to a recent study by Mynewsdesk, more than 85% of PR professionals expect technology to play an increasing role in the industry over the next five years. The majority of people working in PR think their jobs will become more strategic and more analytical over the next few years, reflecting the growing role that tech plays in making PR into a more quantified and data-driven endeavour.

21 March 2017 08:22

How to Get Started with Digital PR

The digital revolution has swept across the media landscape, forever changing how brands interact with consumers. The new world of PR presents unique challenges but also an opportunity to provide brands and companies with more consumer engagement than ever before. There has never been a better time to expand your digital PR efforts.

6 June 2017 09:00

How To Measure Reach With Mynewsdesk

Reach. The buzzword that’s been doing the rounds for the past few years, now. But what does it actually mean, why’s it important to track reach and how can you measure your story’s?

7 June 2017 08:32

Why Measurement Matters in Your PR Strategy

If you don't measure the impact of your PR strategy, how can you be sure that your efforts are worthwhile? Measurement is vital to assessing the impact of a PR campaign in sufficient detail to allow you to optimize your strategy.

6 April 2017 11:27

Why Media Monitoring is Important for Your Business

If you’re serious about your business’ long-term success, understanding what’s going on in your industry is a fundamental first step. Media monitoring can help you keep up to date with the latest industry trends - and it needn’t take too much of your time or resources. Here are some reasons why you need to monitor the media for industry news:

15 June 2017 09:37

The PR Workflow - 4 Steps to Follow to Become a Pro Communicator

The PR Workflow is a continuous process. It’s a guide on what you need to do and how to do it to succeed with your communications and PR. How you determine success depends on you and your organization. However, your ultimate goal, irrespective of industry or size of the organization, is to ensure that your story both gets told and heard to the right audience at the right time.