Top of the PR pops: February highlights
Our monthly highlights from the world of PR, social media and digital comms.
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The #PRanalytics conference: learning how to measure the impact of your PR
PR Moment and Ketchum UK partnered to host a half day conference dedicated to PR analytics and measurement. Scroll down on our Storify to read our key take-away...
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Analytics on Mynewsdesk just got better
Fuelled by a desire to give our customers first-rate insights and intelligence into how successful their PR activities are, Mynewsdesk’s team of designers and developers have worked tirelessly to deliver statistics that are more accurate and effectively presented.
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The Valentine's edition: our favourite love themed PR campaigns
As it's Valentine's Day this week I thought we'd take a look at the best PR campaigns from the last year which have centred around the theme of love, and not always in the romantic sense…
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Highlights from the Social PR Strategies Summit
Last week the Social PR Strategies Summit brought together leading experts in the PR and media industry to discuss how the social media can be fully integrated into your communications strategy, measure its effectiveness and better your engagement with key stakeholders and the media.
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10 steps for building the perfect brand newsroom
Don’t let Felix Baumgartner distract you. Granted that’s not an easy task given Baumgartner’s high-octane, thrill-seeking of choice is to travel to the edge of space in a balloon-powered capsule before jumping out of it.
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Top of the PR pops: January highlights
It’s a truth universally acknowledged that January is by far the worst month of the year. Thankfully it has flown by in a flash and there have been plenty of things happening in the world of PR, social media and digital comms to keep us entertained…
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Thinking beyond the press release: a mission statement for brands
Is the era of the press release finally over, as so many have been claiming for years? What does that mean when communicating on behalf of your organisation?
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Building your organisation's internal newsroom
David Taylor, Head of Social Business at Zoodikers and author of the Business of Being Social, explains why every brand should build an internal newsroom.
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The rise of the brand newsroom
Our latest white paper tells the story of how the brand newsroom approach has taken hold of the communications industry and more importantly, explains how you can work like this too.
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Mynewsdesk tunes up Shazam's digital comms
We caught up with Shazam's PR Manager, Rica Squires, to find out how their Mynewsdesk online newsroom and PR platform has enhanced their digital comms.
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PR Analytics: Why Small Data Is The New Big Data
How do you measure the effectiveness of your PR? An introduction to analytics for PR with insights from Andrew Smith MCIPR and Managing Director of escherman.
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