How to Earn Millions in Media Reach
Like all communicators, your management team wants to see results. They'll expect you to increase the brand's share of voice, visibility in the marketplace, and demonstrate your contribution to increased sales.
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Digital Bicycle Bell Wins Prestigious Award At Advertising Week
Mynewsdesk and Hovding’s 2016 campaign “Give A Beep” has won the D&AD Impact Award for Creativity That Contributes To A Better World. Mynewsdesk - the digital PR platform providers - challenged a customer to reach 100 million people through effective storytelling. Hovding was the chosen customer for the campaign.
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Stroke Association's Anil Ranchod On Charity's PR Challenges
Ahead of our breakfast seminar, Confronting Charity's PR Challenges, we caught-up with Anil Ranchod, Stroke Association's Deputy Director of PR & Comms. Here's what Anil had to say about the state of charity PR and the challenges he and his team face...
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How Mynewsdesk Increased Hövding's Newsroom Traffic by 279%
A well-developed editorial calendar, purpose over profit approach and an optimised newsroom - the key ingredients to Hövding’s campaign success.
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Excitement & Curiosity: The Key Ingredients For Engaging Introductions
Engagement doesn’t come by itself – you have to create it. Here's how...
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Agency Helps Client Go Global With Mynewsdesk
Annette Spanggaard, of By Spanggaard Agency has worked with her clients and Mynewsdesk for a number of years now, so when her client, furniture company Montana, were looking to increase their global presence, Annette recommended Mynewsdesk.
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Mynewsdesk Invites You Digital PR Bootcamp LIVE | 3rd November
Mynewsdesk invites you to Digital PR Bootcamp Live - a whole day of PR and comms inspiration, tools, tactics and workshops to ensure you’re getting the most out of your communications and PR efforts! 3rd November at Rocket, London.
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Mynewsdesk Appoints Louise Barnekow as Chief Product Officer
Louise Barnekow, Schibsted's Head of Data & Product Development, will be joining Mynewsdesk in October 2016 as Chief Product Officer.
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7 Step Guide To Evergreen Content
As content creators, we’re all guilty of churning out more blogs, press releases and news stories for the sake of it, or because we want more “reach”, more views, more coverage. But as the volume of online content increases, it’s only going to get harder to attract an audience.
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How V.Group Is Using Mynewsdesk To Create Dialogue With Shipping Industry Stakeholders
Yvonne Harley, recently joined V.Group as their Head of Comms and the first thing she did was source a newsroom solution – somewhere that would allow her the ability to not only distribute press releases and manage contacts but also engage stakeholders and audiences in V.Group’s rich content offering
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Content For Customers: 4 Keys To Retention
Blog posts, news stories, press releases, images, videos, livestreams. It’s all content. But have you ever put down your pen (metaphorically speaking) to consider why you’re creating so much of it?
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The Digital Rebirth Of Pokémon & What It’s Taught Marketers
How is it that a concept that once appealed to a target audience of kids has now skyrocketed to such popularity amongst grown adults in just a matter of weeks, 20 years after its first launch? My hunch is that it boils down to a bit of nostalgia and a bit of ingenious marketing principles. Here’s what Pokémon Go has taught us marketers to remember...
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