Ashley Brown, Coca-Cola’s global director of digital communications and social media, recently said he was on a mission “to kill the press release”. But we should pause for a minute before we put the press release to the sword once and for all. We need to ask: what do journalists want?
Throughout the duration of the PR Show tweet @mynewsdesk_uk using #ideservebetter, telling us what you believe you deserve better of, and we may surprise you!
Rose Ross, Managing Director of OMarketing and Chief Trailblazer, explains why PR is so important for tech startups and gives her top tips for startups on getting their comms plan right.
The Mynewsdesk team are heading over to the PR Show and the Digital Marketing Show this November. Adam Cranfield, CMO of Mynewsdesk, will be presenting at both events so please come along!
Does PR need more geeks? This question surprisingly sparked quite the debate at Mynewsdesk and PR Moment's latest Mynewsnight. Here is a summary of the four presentations which were at times a little controversial...
With Mynewsdesk, you can now automatically share news releases, blog entries, images, and videos on your company’s LinkedIn page. LinkedIn has become an essential platform for people wanting to maintain business relationships with their peers in a particular industry or profession.
To get into the spirit of Hallowe’en we thought we’d share with you our favourite creepy PR stunts and social media campaigns.
Eric Ingrand, EnVeritas Group's Vice President of Content Marketing EMEA, talks about the power of content and how to get it right on an international level.
On 11th October London’s Haberdashers’ Hall played host to the first Professional Copywriters’ Network conference. Here are a few points and discussions which stood out most
Rebecca Jarvest, Founder and Director of Art-Links, tells us about what art history can teach us about effective communications.
Mynewsdesk has become the official newsroom partner of StreetSmart - Helping the Homeless providing them with a multimedia newsroom and PR platform as well as support from our Marketing, Customer Success and Sales team.
Some tips and real examples of how SMEs can create a buzz on social media through newsjacking, real-time marketing and videos without breaking the bank.
